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How To Present Like Steve Jobs

It's been a while since I posted anything Apple related. I blame it on tablet rumour fatigue. All I can say is, lets hope to hell this Event on the 27th January is a religious experience. Kara Swisher over at All Things D has been joining in the iTablet rumour hype and ended off a post with a video of how to present like Mr Jobs. I thought I'd break it down for you below the video, save you 6 minutes of your already evaporating life. But seriously, it's worth a watch, especially if you work for Google and you presented the... um... NexusOne... err... 'show'.

 

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1.  Set the theme

 

  • Make your theme clear and consistent.
  • Create a headline that sets the direction for your meeting.

 

2.  Provide the outline

 

  • Make it easy for your listeners to follow your story.
  • Open and close your points to transition from one point to the next. 

 

3.  Demonstrate enthusiasm

 

  • Extraordinary, amazing, cool, unbelievable, awesome.
  • Wow your audience.

 

4.  Sell an experience

 

  • If you offer numbers and statistics, make them meaningful.
  • Analogies help connect the dots for your audience.

 

5.  Make it visual

 

  • Paint a simple picture that doesn't overwhelm.
  • Small on bullet points, big on visuals. (no smart-ass cracks about this post having lots of bullet points)

 

6.  Give them a show

 

  • Identify your memorable moment and build up to it.

That's it! That's all there is to it. Simple no? No.

 

 

 

Set the theme

  • Make your theme clear and consistant.
  • Create a headline that sets the direction for your meeting.

 

Provide the outline

  • Make it easy for your listeners to follow your story.
  • Open and close your points to transition from one point to the next.

 

Demonstrate enthusiasm

  • Extraordinary, amazing, cool, unbelievable, awesome.
  • Wow your audience.

 

Sell an experience

  • If you offer numbers and statistics, make them meaningful.
  • Analogies help connect the dots for your audience.

 

Make it visual

  • Paint a simple picture that doesn't overwhelm.
  • Small on bullet points, big on visuals.

 

Give them a show

  • Identify your memorable moment and build up to it.

That's it! That's all there is to it. Simple no? No.

Jan 25, 2010
That's a super video. Thanks for posting.
Jan 25, 2010
Ray Scott said...
You're welcome.